Tuesday 29 January 2008

When Fashion Met Technology! Mobile Phone

More and more Fashion brands have moved away from their traditional business, either be cloth, jeans, shoes, perfumes etc, to more IT related product, particularly mobile phone.

First Prada, and follow by Levi's. Dolce & Gabbana has teamed up with Motorola, Julian McDonald with Sony Ericsson, Cath Kidston with Nokia and even rumours that Gucci will be getting into the action shortly.


Levi's, the jeans maker has launched a mobile phone, these stainless steel shell Levi black mobile phones contain the features that can easily mesmerize the people around. The camera is a 2-mega-pixel that can easily take the qualitative photographs along with the best video recordings. These features help you store the precious and valuable moments of your life and you will be just one click away to live with those moments again in future.


Levi black mobile phone has 40 MB in built memory with expandable Micro SD slot too. So, you do not need to disappoint, you can store as much data. Far from your heavy music player equipment handset will not let you bore. It might be your good friend in your loneliness. This set includes multimedia player, MP3 player and Bluetooth stereo in which you can listen and view your favorite songs and videos.

Besides these entertainers, it has one more feature that completes the set in itself and that is in-built radio, which does not only acquaintance you with the old or latest music but also the news updates around the whole world.

Prada, the fashion label is making a mobile phone? Surely not. Well it seems that perfumes are old hat when it comes to extending the brand beyond clothes.


So it's not as illogical as it may sound for Prada to be releasing a mobile phone and before you have to rush off to another catwalk show lets get it out of the way now. This phone is lovely.

Small and compact - it's about the size of the Chocolate phone from LG, the phone is simplistic in its design thanks to the lack of keypad. No slider, clam or candybar design needed here, just one piece of technology with a couple of shortcut buttons.

The front displays the touchscreen, which not only dominates the design of the phone, but also like the Chocolate models from LG disappears when not in use, the only other buttons on the front are a small pick-up, hang-up and menu.


The sides offer equally small buttons for the camera shutter, MP3 player, lock and volume. If you need glasses to see small details, then this isn't for you. The buttons are poorly labelled, but then what do you expect - this isn't the Vodafone Simply phone designed for the over 70s.

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